Orbus | Cookie Policy

Content in this Cookie Policy:

What are Cookies?
Use of Cookies on Our Website
Categories of Cookies We Use
- Strictly Necessary Cookies
- Performance Cookies
- Functionality Cookies
- Marketing Cookies
Behavioural Advertising Explained
How to Manage Your Cookies
Browser-Specific Instructions for Cookie Management
Third-Party Cookies and Content Sharing
Fraud Prevention Measures on Our Website

1. What are Cookies?

A cookie is a small text file that is stored on your device when you visit a website, enabling the site to recognise your device on subsequent visits. Cookies allow websites to remember user actions and preferences (like login details or language settings) for a set time. They can enhance the browsing experience, enable website functionality, and help display targeted ads.

For further details, please visit www.allaboutcookies.org and www.youronlinechoices.eu.

2. Use of Cookies on Our Website

We use cookies to distinguish you from other users and to tailor your browsing experience. Cookies also support advertising that is relevant to your interests. By continuing to browse our website, you consent to our use of cookies.

Our website uses both Session Cookies (temporary, deleted after you leave) and Persistent Cookies (stored on your device until they expire or are deleted). These cookies can be either First-Party Cookies (set by us) or Third-Party Cookies (set by external partners for additional services or ads).

3. Categories of Cookies We Use

Our cookies fall into the following categories:

Strictly Necessary Cookies

These cookies are essential for the website to function correctly. They enable core functionalities, such as security, network management, and accessibility, and include:

- Enabling login sessions
- Authenticating requests
- Protecting data input from unauthorised access

Performance Cookies

These cookies help us understand how visitors interact with the website by collecting information on which pages are visited most frequently or if any errors occur. The data is aggregated and anonymous:

- Aggregating insights to improve site performance
- Enhancing usability based on visitor interaction

Third Party: Google Analytics - collects information on user behaviour for site improvement. Learn more

Functionality Cookies

Functionality cookies enable the website to remember choices you make to provide a more personalised experience, like remembering your preferences and enabling live chat:

- Storing preferences for website customisation
- Integrating social media features

Third Parties: Facebook, Twitter, Pinterest, and LinkedIn for social media integrations. Each of these partners offers Privacy Policies, Twitter, Pinterest, LinkedIn.

Marketing Cookies

Marketing cookies track your online behaviour across our website and other websites to provide more relevant advertisements based on your interests. With these cookies, we may share data like email addresses or IP addresses in an encrypted format with selected marketing partners:

- Understanding website usage to refine marketing
- Displaying tailored ads based on browsing activity
- Supporting targeted email marketing (with your consent)

Third Parties: Google Ads, Facebook Ads, Twitter Ads, and Microsoft Ads. Privacy Policies: Google, Facebook, Twitter, Microsoft.

4. Behavioural Advertising Explained

We collaborate with selected advertising partners who may also place cookies on your device when you visit our website. These cookies are used for behavioural advertising (or “remarketing”), which displays ads that match your interests. If you would like to opt out of behavioural ads, please visit the Network Advertising Initiative website.

5. How to Manage Your Cookies

To manage your cookies, click "manage your cookies" at the bottom of our website. You can adjust your cookie preferences in your browser settings to accept or reject different types of cookies.

6. Browser-Specific Instructions for Cookie Management

You can prevent cookies from being stored on your device by adjusting your browser settings. Here are instructions for popular browsers:

- Microsoft Edge: Go to Tools > Internet Options > Privacy tab to set your preferred cookie settings
- Mozilla Firefox: Open Preferences > Privacy & Security > Cookies to manage your settings
- Apple Safari: Choose Preferences > Privacy to adjust your cookie settings (note: Safari is not available on Android)
- Google Chrome: Click the spanner icon > Settings > Privacy and Security to manage cookies

Restricting cookies may impact your ability to use certain features of our website.

7. Third-Party Cookies and Content Sharing

Our website includes cookies from trusted third-party partners who support our advertising and analytics. These cookies track your activity across websites to provide relevant content and ads. Here’s a summary of our third-party providers:

Third Party	Description	Privacy Policy
Facebook	Social media and targeted advertising platform	Privacy Policy
Google Ads	Ad platform to measure campaign performance and target users	Privacy Policy
Twitter	Social platform for ad targeting and performance measurement	Privacy Policy
Criteo	Retargeting platform enabling tailored ads based on website interactions	Privacy Policy
Cloudflare	Provides traffic management, security, and optimisation solutions	Privacy Policy
Hotjar	Collects user feedback to improve site usability	Privacy Policy

8. Fraud Prevention Measures on Our Website

For security purposes, we use both first-party and third-party cookies to detect and prevent fraud, misuse, and unusual activity on our website. Certain cookies may use Flash technology, which you can manage through the Adobe Flash Player Settings Manager by selecting 'Settings' or 'Global Settings' when right-clicking any Flash content.

This Cookie Policy complements our Privacy Policy.
For additional information, please contact us at dataprotection@orbusuk.com.

Cookie Policy